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Active Shield SPF50

Active Shield SPF50

Regular price £29.90
Regular price Sale price £29.90
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Vegan
COSMOS Natural Certified COSMOS
EU Made
Cruelty-Free

UV damage is the number one cause of premature ageing in men more than genetics, more than stress, more than anything else in your routine. Every serum, moisturiser, and treatment you apply is working against a losing battle if you are not protecting your skin from the sun every single day.

The Active Shield SPF50 was built for men who move. A mineral-based SPF50 stick with broad-spectrum UVA/UVB protection no white cast, no greasy residue, no complicated application. Zinc oxide and titanium dioxide provide powerful physical sun protection that sits on top of the skin rather than being absorbed into it. Rice bran oil, jojoba, and sea buckthorn nourish as they protect.

Slide it across the face after your morning routine or keep it in your kit bag for on-the-go top-ups after sport, outdoor work, or any time you step into direct sunlight for more than 20 minutes. This is the product that makes everything else in your routine last longer.

  • Concern: Sun care
  • Skin type: All skin types
  • Aroma: Mint refreshing and green aroma with notes of aloe vera, water lily and white florals on sweet and creamy vanilla background
  • Size: 12 g / 0.42 oz

Key claims:

       Broad-spectrum SPF50 protection against UVA and UVB rays

       Mineral filters Zinc Oxide and Titanium Dioxide no chemical UV absorbers

       Stick format no mess, precise application, instant dry-down

       Reef-friendly formulation no harmful chemical filters

       Suitable for all skin types including sensitive skin

       98% natural origin ingredients sea buckthorn, jojoba, rice bran oil

WARNING: The stick doesn't ensure 100% protection. Extended sun exposure is a serious health threat, avoid it, even when using sunscreen. Reapply regularly and seek shade during peak UV hours.

How to Use

1. Apply as the final step in your morning routine — after moisturiser, before leaving the house.
2. Slide the stick directly across the forehead, nose, cheeks, and chin.
3. Blend gently with fingertips if needed — it absorbs quickly.
4. Reapply every 2 hours when outdoors or after sweating heavily.
5. Keep in your gym bag, car, or desk for on-the-go top-ups.
6. Always apply the day after using the AHA Resurfacing Concentrate — exfoliated skin is significantly more vulnerable to UV damage.

Key Ingredients

• Zinc Oxide — primary mineral UV filter providing broad-spectrum UVA/UVB protection without penetrating the skin.
• Titanium Dioxide (CI 77891) — secondary mineral UV filter that enhances broad-spectrum protection and improves the texture of the formula.
• Oryza Sativa (Rice) Bran Oil — rich in Vitamin E and antioxidants, nourishes skin while the SPF protects it.
• Hippophae Rhamnoides (Sea Buckthorn) Fruit Oil — packed with beta-carotene and Omega-7 fatty acids for additional skin protection and repair.
• Simmondsia Chinensis (Jojoba) Seed Oil — balances and conditions skin without adding grease or shine.

Full Ingredient List

Zinc Oxide, Dicaprylyl Carbonate, Oryza Sativa (Rice) Bran Oil, Vegetable Oil, Isononyl Laurate, CI 77891 (Titanium Dioxide), Helianthus Annuus (Sunflower) Seed Wax, Oryza Sativa (Rice) Bran Wax, Rhus Succedanea Fruit Wax, Untreated Silica, Simmondsia Chinensis (Jojoba) Seed Oil, Silica, Jojoba Esters, Theobroma Cacao (Cocoa) Seed Butter, Parfum/Fragrance, Tocopherol, Hippophae Rhamnoides (Sea Buckthorn) Fruit Oil, Nigella Sativa (Black Cumin) Seed Oil, CI 77019 (Iron Oxides), CI 77742, CI 77163, Linoleyl Acetate, Anethofuran, Geraniol. 98% Natural origin. Pure mineral pigments.

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