Brightening C Serum
Brightening C Serum
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Standard 6–9 working days · Free over £60 · Arrives 12 Nov–16 Nov
Express 3–5 working days · Free over £80 · Details
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How It's Made
The golden drop that makes everything underneath it work harder.
Dark spots from shaving. Dull skin from pollution. Uneven tone from years of UV exposure you didn't think mattered. These are the problems men notice first and the ones most skincare products fail to address.
The Brightening C Serum uses 2% stabilised Vitamin C combined with Ferulic Acid a pairing that clinical research shows doubles Vitamin C's photoprotective capacity and prevents the oxidation that makes most Vitamin C serums useless within weeks of opening. Sea Buckthorn Oil adds a second layer of antioxidant defence while nourishing the skin.
Applied every morning before your SPF, it actively fades dark spots, brightens overall skin tone, and helps protect the skin from the free radical damage that causes premature ageing. One serum. Three functions. Every morning.
How to Use
Daily — Morning Only
Cleanse with Daily Control Cleanser pat dry, leave skin slightly damp.
Dispense 3–4 drops into your fingertips.
Press gently across face and neck, focusing on areas with dark spots or uneven tone.
Allow 30 seconds to absorb, then apply Deep Hydration Cream.
Always follow with Active Shield SPF50 Vitamin C and SPF work synergistically.
Key Ingredients
Vitamin C 2% (Ascorbyl Glucoside)
Stabilised Vitamin C that inhibits tyrosinase, the enzyme that drives melanin overproduction. Fades existing dark spots while preventing new ones from forming.
Ferulic Acid
Doubles Vitamin C's photoprotective capacity. Stabilises the formula to prevent oxidation — the reason most Vitamin C serums turn brown and stop working.
Sea Buckthorn Oil
One of the most antioxidant-dense plant oils available. Nourishes skin while reinforcing the UV defence that Vitamin C and Ferulic Acid provide.
Jojoba Seed Oil
Mimics the skin's natural sebum for rapid absorption. Delivers the serum's actives deep without greasiness or residue.
Full Ingredient List — INCI
Aqua/Water, Glycerin**, Cetearyl Alcohol, Simmondsia Chinensis (Jojoba) Seed Oil*, Pentylene Glycol, Butylene Glycol, Ascorbyl Glucoside, Glyceryl Stearate Citrate, Sodium PCA, Polyglyceryl-6 Stearate, Caprylic/Capric Triglyceride, Ferulic Acid, Hippophae Rhamnoides (Sea Buckthorn) Fruit Oil*, Tocopherol, Coco-Caprylate/Caprate, Dicaprylyl Carbonate, Isoamyl Laurate, Triheptanoin, Potassium Hydroxide, Prunus Amygdalus Dulcis (Sweet Almond) Oil*, Parfum/Fragrance, Cellulose, Sodium Citrate, Xanthan Gum, Polyglyceryl-6 Behenate, Persea Gratissima (Avocado) Oil*, Rosa Canina (Rosehip) Fruit Oil*, Ascorbyl Palmitate, Ricinus Communis (Castor) Seed Oil*, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate, Sodium Phytate, Citric Acid, Limonene***, Citrus Aurantium Peel Oil, Geranyl Acetate***, Citrus Limon Peel Oil, Linalool***, Pinene***, Geraniol***, Pelargonium Graveolens Flower Oil, Citronellol***, Vanillin, Beta-Caryophyllene***, Carvone***.
*From organic farming · **Made using organic ingredients · ***From natural essential oils · 99% Natural origin · 13% Organic origin · Contains sweet almond oil (a tree nut) · Vegan · COSMOS NATURAL certified by ECOCERT Greenlife
Questions
Why morning only — can't I use this at night?
Vitamin C's antioxidant protection is most valuable during the day when your skin faces UV and pollution. At night, switch to Peptide Anti-Aging Serum for firming support different actives for different jobs. Read the full breakdown in our Night vs Morning guide.
How do I know if my serum has oxidised?
If the colour darkens noticeably towards amber or brown, or the scent changes, oxidation has set in and the serum should be replaced. The Ascorbyl Glucoside and Ferulic Acid in this formula dramatically slow that process but store in a cool, dark place and use within 3 months of opening.
Is there a bundle for dark spots?
The Dark Spot Corrector pairs this serum with AHA Peeling Concentrate and Active Shield SPF50 Vitamin C fades, AHA removes, SPF prevents. The complete protocol.
How long until dark spots fade?
Brighter skin within 2–3 weeks. Visible dark spot fading at 6–8 weeks. Significant improvement at 12 weeks. Consistency and daily SPF are non-negotiable UV creates new spots faster than Vitamin C can fade old ones.
Brighten. Protect. Prevent.
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